Degree Name:

Master of Marketing Intelligence

Degree Abbreviation:

MMI

Duration Range:

1-2 years

Tuition Range (US, UK, AUS, NZ):

$10,000-$50,000

Overview:

The Master of Marketing Intelligence degree is designed to provide students with the skills and knowledge necessary to succeed in the field of marketing research and analysis. This degree program focuses on the use of data and analytics to make informed marketing decisions and develop effective marketing strategies. Students will learn how to collect and analyze data, interpret market trends and develop marketing plans that meet the needs of consumers and businesses.

Curriculum Overview by Year:

• Year 1:
• Marketing Research Methods
• Data Analysis for Marketing
• Consumer Behavior
• Marketing Strategy
• Year 2:
• Advanced Marketing Analytics
• Marketing Management
• Marketing Communications
• Capstone Project

Key Components:

The key components of the Master of Marketing Intelligence degree include:

• Data collection and analysis
• Market research methods
• Consumer behavior analysis
• Marketing strategy development
• Marketing analytics
• Marketing management
• Marketing communications
• Capstone project

Career Prospects:

Graduates of the Master of Marketing Intelligence degree program can pursue a variety of careers in the field of marketing research and analysis. Some of the most common career paths include:

• Market Research Analyst
• Marketing Manager
• Marketing Consultant
• Brand Manager
• Product Manager

Salary Expectations:

The salary expectations for graduates of the Master of Marketing Intelligence degree program vary depending on the specific career path and location. According to Payscale, the average salary for a Market Research Analyst is $54,000 per year, while the average salary for a Marketing Manager is $77,000 per year.

For a more accurate understanding of salary expectations, you can utilize the Job Sites Search Engine, from our sister site jobRank, which searches over 4,600 job sites worldwide. Make sure to specify not only the job title but also the country you are interested in.

Conclusions:

The Master of Marketing Intelligence degree is a valuable program for students who are interested in pursuing a career in marketing research and analysis. While the duration, tuition fees, curriculum, key components, career prospects and salary expectations can vary by the chosen country and university where to study this degree, the skills and knowledge gained from this program can be applied in a variety of industries and organizations. Visitors can search where this specific degree (Master of Marketing Intelligence) is offered anywhere in the world through the uniRank World Universities Search Engine.

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