Guide to University Programs, Courses and Degrees

Master of Sales and Marketing (MSM)

Guide to Master of Sales and Marketing Program/Course/Degree

Master of Sales and Marketing (MSM)


Master of Sales and Marketing (MSM) program/course/degree certificate example

Degree Name:

Master of Sales and Marketing

Degree Abbreviation:

MSM

Duration Range:

1-2 years

Tuition Range (US, UK, AUS, NZ):

$10,000-$50,000

Overview:

The Master of Sales and Marketing degree is designed to provide students with the knowledge and skills necessary to succeed in the competitive world of sales and marketing. This degree program covers a wide range of topics, including market research, consumer behavior, advertising, sales management and more. Graduates of this program are well-equipped to pursue careers in a variety of industries, including retail, advertising and marketing.

Curriculum Overview by Year:

  • Year 1:
    • Marketing Management
    • Consumer Behavior
    • Market Research
    • Advertising and Promotion
    • Sales Management
  • Year 2:
    • International Marketing
    • Digital Marketing
    • Brand Management
    • Marketing Analytics
    • Strategic Marketing

Key Components:

The key components of the Master of Sales and Marketing degree include a strong focus on market research, consumer behavior, advertising, sales management and digital marketing. Students will also learn about brand management, marketing analytics and strategic marketing. The program is designed to provide students with a comprehensive understanding of the sales and marketing industry, as well as the skills necessary to succeed in this field.

Career Prospects:

Graduates of the Master of Sales and Marketing degree program are well-equipped to pursue careers in a variety of industries, including retail, advertising and marketing. Some of the most common job titles for graduates of this program include marketing manager, sales manager, advertising manager and brand manager. Other potential career paths include market research analyst, public relations specialist and digital marketing specialist.

Salary Expectations:

The salary expectations for graduates of the Master of Sales and Marketing degree program vary depending on a number of factors, including the industry, job title and location. According to Payscale, the average salary for a marketing manager is $65,000 per year, while the average salary for a sales manager is $75,000 per year. Other job titles, such as advertising manager and brand manager, may have higher or lower average salaries depending on the specific industry and location.

For a more accurate understanding of salary expectations, you can utilize the Job Sites Search Engine, from our sister site jobRank, which searches over 4,600 job sites worldwide. Make sure to specify not only the job title but also the country you are interested in.

Conclusions:

Overall, the Master of Sales and Marketing degree is an excellent choice for students who are interested in pursuing careers in the sales and marketing industry. However, it is important to note that the duration, tuition fees, curriculum, key components, career prospects and salary expectations for this degree can vary depending on the country and university where it is studied. Visitors can search for where this specific degree is offered anywhere in the world through the uniRank World Universities Search Engine.



World Universities Search Engine

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  • Master of Sales and Marketing (MSM) University of London tuition fees
  • Master of Sales and Marketing (MSM) University of Sydney scholarships

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