Guide to University Programs, Courses and Degrees

Bachelor of Arts in Mass Communication (BA in Mass Communication)

Guide to Bachelor of Arts in Mass Communication Program/Course/Degree

Bachelor of Arts in Mass Communication (BA in Mass Communication)


Bachelor of Arts in Mass Communication (BA in Mass Communication) program/course/degree certificate example

Degree Name:

Bachelor of Arts in Mass Communication

Degree Abbreviation:

BA in Mass Communication

Duration Range:

3-4 years

Tuition Range (US, UK, AUS, NZ):

$10,000-$50,000 per year

Overview:

A Bachelor of Arts in Mass Communication degree is designed to provide students with a comprehensive understanding of the various forms of communication used in today's society. This degree program covers a wide range of topics, including journalism, public relations, advertising, broadcasting and digital media. Students will learn how to effectively communicate with different audiences through various mediums, including print, broadcast and online media.

Curriculum Overview by Year:

  • First Year: Introduction to Mass Communication, Writing for Mass Media, Media Ethics, Introduction to Journalism, Introduction to Public Relations
  • Second Year: Media Law, Media Research, News Reporting and Writing, Advertising Principles, Public Relations Writing
  • Third Year: Broadcast Journalism, Digital Media Production, Media Management, Public Relations Campaigns, Advertising Copywriting
  • Fourth Year: Advanced Journalism, Media Criticism, Media and Society, Media Internship, Capstone Project

Key Components:

  • Effective communication skills
  • Understanding of media ethics and laws
  • Proficiency in various forms of media, including print, broadcast and digital
  • Ability to work in a fast-paced, deadline-driven environment
  • Strong writing and editing skills

Career Prospects:

Graduates with a Bachelor of Arts in Mass Communication degree can pursue a variety of careers in the media industry, including:

  • Journalist
  • Public Relations Specialist
  • Advertising Copywriter
  • Broadcast Producer
  • Digital Media Specialist

Salary Expectations:

The salary for graduates with a Bachelor of Arts in Mass Communication degree can vary depending on the chosen career path and location. According to the Bureau of Labor Statistics, the median annual salary for reporters, correspondents and broadcast news analysts was $46,270 in May 2020, while the median annual salary for public relations specialists was $62,810.

For a more accurate understanding of salary expectations, you can utilize the Job Sites Search Engine, from our sister site jobRank, which searches over 4,600 job sites worldwide. Make sure to specify not only the job title but also the country you are interested in.

Conclusions:

Overall, a Bachelor of Arts in Mass Communication degree can provide students with the skills and knowledge needed to succeed in the media industry. However, it is important to note that the duration, tuition fees, curriculum, key components, career prospects and salary expectations can vary depending on the country and university where the degree is pursued. Visitors can search for where this specific degree (Bachelor of Arts in Mass Communication) is offered anywhere in the world through the uniRank World Universities Search Engine.



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